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Weekend Reflection: Do you live your passion?

Sep 5, 2018

It is mid-August. Klipkouers focused on women entrepreneurs this month – expert women who have each paced out a piece of land, and work it with passion. All of them are driven by passion. The question is: Do you live your passion in your profession? If so, how do you protect that passion so that it is not consumed by the destruction of disappointment?

To protect that passion, I went to one of my greatest mentors, Jeff Bezos of Amazon. He believes passion is all that helps to constantly keep up your courage. The only way to never be disappointed is to have no hope; it is also the surest way to not live fully. Do your job with passion, then it will never feel like you’re working – that brings constant hope.

In this week’s interview with Chrisna van Rensburg from the online bookshop Kakkerlak, I once again experienced how a passion for books, words and stories can make people come alive. They stumbled once or twice before their magazine achieved success, because they first had to discover the opportunity of the need for storybooks that are out of print. Books that we today call Africana, but that we still want to read. Storybooks that we must conserve with passion.

REMEMBER!

Click here to listen to my latest interview with Chrisna van Rensburg.

Click here to get my eBook 52 FREE!

About the author

Jacques Basson

After a wonderful childhood in Riebeeckstad and many years at the Kovsie campus to perfect my pool game (half-truth) and complete a business degree, my corporate sales and marketing career started with the Coca-Cola Company in 1999. Coca-Cola’s management development programme, Kusile, quickly developed by business expertise and five additional companies and senior roles in South Africa and England later – for among others Parmalat, Ecolab, Luxottica and Polaroid Eyewear – I started a commercial cleaning company, VanBroc Cleaning, in 2007, followed by a joint venture with a commercial cleaning company in Austin, Texas in 2012. After 14 years in England my family and I moved back to South Africa early in 2018 and we currently reside in Centurion. Of course, Klipkouers podcast is the new baby in the business family and I need your help raising the child!

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